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About Measurement Matters

A blog about media analysis & evaluation, PR planning, PR measurement and marketing measurement in general.

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Recent posts

How many messages are best? The results!Comments: 1
Child safety drives parents to social networksComments: 0
The totality of marketing - integrated marketing measurementComments: 1
Charity partnerships – Do they really have an impact?Comments: 0
Optimum number of messages: the proof!Comments: 0
How credible is this post?Comments: 0
Print is dead!Comments: 3
What is the optimum number of messages to clearly communicate for an organisation?Comments: 1

Recent comments

Half truths and half lives (3)
options trading wrote: PR pros to agree on a definition of ROI though we … [More]
Financial PR: where the £sign is king, and outcomes come later. (3)
Rich Bennett wrote: Thanks for your commment, options trading. I think… [More]
Generation Gaps for Social Media Strategy Success (1)
Pay Per Click Bid Management wrote: There is an obvious distinction between generation… [More]
Banks' profits going up in flames - how does the public feel? (1)
options trading wrote: ahmm, yes true that public will feel bad with that… [More]
How many messages are best? The results! (1)
Brendan Cooper wrote: As someone quite literally about to go into a clie… [More]
Financial PR: where the £sign is king, and outcomes come later. (3)
options trading wrote: Is there time where everything has to be numerical… [More]
The totality of marketing - integrated marketing measurement (1)
Paul wrote: I agree that marketeers need to keep their minds o… [More]
What is the optimum number of messages to clearly communicate for an organisation? (1)
jeff wrote: I would say it's highly variable depending on the … [More]
The digital media revolution - a curse for advertising and PR's opportunity? (3)
Phil Reed wrote: I agree with most of the comments in the previous … [More]
Print is dead! (3)
Paul wrote: Mags, you make a good point about the quality of r… [More]

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