Metrica's Measurement Matters makes the AdAge Power150

by Richard Bagnall (Metrica) 8/1/2008 1:35:00 PM
 

I'm delighted to see that Metrica's Measurement Matters has made an inaugural appearance in the AdAge Power 150 which ranks the world's top media and marketing blogs.  In a table that currently has 748 blogs listed, Measurement Matters joins the chart at a modest 558.  The index is updated each morning, and already we have climbed 37 places since yesterday.

There's still a long way for us to go until we catch such industry luminaries and great reads as Katie Paine at No 278, Brendan Cooper (your very friendly social media planner) at 382, Andy Lark at 315, Richard Edelman 6am at 124 or the fabulous Web Strategy by Jeremiah Owyang at a heady 29.  But watch out Richard and Glenn of Intelligent Measurement - at number 557 we're right on your tail! 

Where are some of our other favourite reads though?  Don Bartholmew's Proving the Value of Public Relations and Nathan Gilliat's Net-Savvy Executive are both missing from the list for example, but with the quality of information, suggestions and thought on their blogs, not for long I am sure.

Those of you wondering how AdAge's Power 150 ranks and scores all of these blogs can find the answers to all their questions here.

Update:

James Gordon-MacIntosh of 77PR and T4W has distilled the AdAge Power 150 list down further and provides a sub list focussing on just the UK's top PR and marketing blogs.  Loads of good blogs here to add to our RSS readers...

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Comments

8/1/2008 8:40:08 PM

I'm blushing. Thanks! By the way, I've been talking up Consumer Pulse! It might be the answer to some serious research issues that are cropping up in the US when you integrate traditional and social media

KDPaine us

8/2/2008 9:36:03 AM

Good news Katie, we definitely will be bringing ConsumerPulse to the USA. Inciedentally, Metrica is about to launch the new version in the UK, now rebranded as UK Pulse. It has a wealth of information on social media and traditional media consumption and for the first time will really enable proper PR planning to core target audiences in today's exciting media environment. Watch this space!

Richard gb

8/4/2008 2:26:28 PM

Thanks for the shout-out, Richard. Does anyone else find it interesting that the Power 150 lists 748 blogs? I guess the Power 748 was rejected as a name?

Don Bartholomew us

8/4/2008 3:12:27 PM

Hi Don, Yes, my thoughts exactly! It's up to 786 as I type this (about one hour after your comment) so I guess its a pretty dynamic table. I should think they figured the Power 150 had a good ring to it, and was the size of the list when it was started. I'd love to hear if anyone has a definitive answer to this? Good to hear from you anyway, and I'll look forward to catching up soon. Cheers, Richard

Richard gb

10/22/2008 10:39:48 AM

Really good web media and google has index 522 about metrica. i love metrica display style and content.

dell9300 gb

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