Metrica couldn't help having a chuckle this week with our new PR measurement client James Wood of Seafish (the Seafish Industry Authority) when we presented their inaugural media analysis and evaluation report.
For those of you who don't know them, Seafish look after the UK sea fishing industry. They work promoting sustainability and efficiency across all aspects of the industry. More information on them - and some fantastic recipes (no joke!) are available from their website.
Amongst the analysis that we presented was this fine looking share of voice chart:
Yes, you guessed it, it is Metrica's very first fish pie! How could we have let that one get away...?!
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