Accurate, actionable analysis requires highly skilled, intelligent analysts who can understand the nuances and context of each individual client brief.

Headquartered in London, Metrica’s in-house analysts work with its’ supporting global network to analyse media coverage, as it appears, around the world.

Metrica’s head analysts, based in the London office, are experts across all industry sectors and come from a wide variety of backgrounds with a multitude of academic qualifications between them - for example:

• A former media research officer for the BBC with an MSc in Media and Communications from the London School of Economics and Political Science, including a distinction for their media evaluation dissertation
• A first class Linguistics master with expertise in economics, finance, law, development and politics, speaker of seven languages with reading knowledge of a further ten who worked as a foreign languages tutor, translator and researcher before becoming a media analyst